The public relations industry does a terrible job of public relations. Very few people can explain what people in public ...

Great public relations expertise can turn even the smallest upstart into a media sensation. So big and small businesses alike ...

When UK-born Marcus Courage founded communications consultancy Africapractice in 2003, the negative perceptions surrounding the continent were so entrenched that ...

One of the major drivers of the media relations industry in Africa is the pursuit of economic diversification, says Nicolas ...

Brand South Africa’s CEO Mr Kingsley Makhubela has announced the appointment of Mrs Linda Sangaret as Chief Marketing Officer of the ...

We are in an era where the success of one’s personal brand is critical to the success of his/her corporate ...

In light of the increasing new role of social media in building brand images, traditional education for advertising and journalism ...

According to business strategist and perpetual entrepreneur Woody Woodward, every entrepreneur and small business owner is full of “B.S.”(both the ...

The compelling story of Africa and other emerging economies can only be told effectively when the emerging economies appreciate the ...

Today more than ever it is important for entrepreneurs to differentiate themselves from others in their space. To get noticed, ...