In this interview with ANNA OKON, the Chief Executive Officer of RED media Africa, Mr Adebola Williams, talk about strategic ...

As we wrap up 2019, it’s time to evaluate what public relations plans and approaches have brought the desired results, ...

Human behaviour continues to evolve over time. In this post-modern age, however, our collective behaviour has been evolving faster than ...

Fifteen years ago, if you had told me that PR and social media were going to work together and that ...

In the last decade, a lot has been made of the “demise of traditional media.” While newspaper readership is down, ...

Head of Marketing and Communication, Stanbic Bank, Mawuko Afadzinu has been elected President of the Institute of Public Relations (IPR), ...

Global Women in PR – the membership organization for women in senior PR roles – called for action on gender ...

The most effective PR pros agree measurement is more than impressions, and yet clients and leadership keep requesting those numbers ...

Public Relations (PR) has always remained an integral part of your existing marketing plan. It includes various programs that are ...

Strategic Communications Africa Limited has received an International Public Relations Association (IPRA) award for its innovative use of communication in ...