Blogs

The year 2020 has no doubt been a tough one for many of us. It has proven to be...

Our PR industry never stays the same for long. Here’s how our Advisory Board suggests you invest in yourself...

  Artificial intelligence is the foundation of our digital world. Today’s tech-savvy organizations are using AI and machine learning...

Each year comes with its own purpose, achievements and learnings and each year we also get to see how...

As we wrap up 2019, it’s time to evaluate what public relations plans and approaches have brought the desired...

Fifteen years ago, if you had told me that PR and social media were going to work together and...

In the last decade, a lot has been made of the “demise of traditional media.” While newspaper readership is...

Head of Marketing and Communication, Stanbic Bank, Mawuko Afadzinu has been elected President of the Institute of Public Relations...

The most effective PR pros agree measurement is more than impressions, and yet clients and leadership keep requesting those...

Public Relations (PR) has always remained an integral part of your existing marketing plan. It includes various programs that...