Tag: DailyPRAfrica

Human behaviour continues to evolve over time. In this post-modern age, however, our collective behaviour has been evolving faster than ...

The most effective PR pros agree measurement is more than impressions, and yet clients and leadership keep requesting those numbers ...

Landing coverage in reputable news outlets is essential in this era of dwindling public trust. Skilled practitioners can seize the ...

The tale of grass to grace, they say reflects hard work, diligence, perseverance and staunch determination. Such is the story ...

Good public relations can make a small business look bigger. Louise Findlay-Wilson (pictured) of Energy PR advises on building a ...

Cynthia Ofori-Dwumfuo   Hollard Ghana Holdings Limited is pleased to announce the appointment of Cynthia Ofori-Dwumfuo as Group Head, Marketing ...

Image: Brooke Cagle on Unsplash Every marketer knows there’s a fair share of tension between public relations and SEO teams. ...

Audrey Gadzekpo, Ph.D., is an Associate Professor at the Department of Communication Studies and the Dean of the School of ...

The economic surge in Africa has increased the need for world-class communications across the continent and has in turn been ...

The Public Relations Consultants Association (PRCA), Europe’s largest PR association that regulates more than 18,000 PR individuals, recently said it ...